eastwest connect

Alibaba’s “AliExpress” will invest more than 500 million yuan in South Korea this year

Alibaba’s “AliExpress” will invest more than 500 million yuan in South Korea this year

According to news on March 9 from TMTPOST, Alibaba’s cross-border e-commerce platform “AliExpress” held a press conference at the Korea Convention and Exhibition Center (COEX) in Gangnam District, Seoul on March 9, announcing that it will invest 100 billion won (about 530 million yuan) in the Korean market this year.

Ray Zhang, head of the AliExpress Korea market, said that the company will invest more than 100 billion won in marketing, logistics and distribution this year.